SOCIAL NETWORKS: MANAGEMENT, DYNAMIZATION AND BUSINESS USE

OnProjects

Chamber of Commerce

SOCIAL NETWORKS: MANAGEMENT, DYNAMIZATION AND BUSINESS USE

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In this course, the tasks performed by this figure will be studied and put into practice, obtaining a general and practical vision of online marketing and a more approximate vision of the most common social media and their possibilities as a marketing tool. They will be equipped with the necessary knowledge to carry out the tasks of this profile: how and when to publish content, where, how to moderate a forum, write a blog correctly, manage a crisis in social media, etc.

certificate of completion of training

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20 hours

nternet as a Marketing Channel Internet: a massive and interactive communication channel internet-marketing Internet Marketing Tools: SEO, SEM The forums Forum Administration Distribution of tasks in the forum How to encourage forum users to participate? The correct functioning of the forum the blogs blogger profile Characteristics of the blog: structure and types How to retain the audience of your blog? How to write a good post for a blog and for the Web Generalist, Professional and Microblogging Platforms Facebook LinkedIn Microblogging: Twitter and Tumblr. Geolocation, content curation and other platforms Geolocation and mobility content curation other platforms Video, image and mobility platforms social video social image Flickr Instagram